Call for USPTO to “pound its fist more loudly” in efforts to tackle trademark solicitation scams

The USPTO has been urged to form an inter-organisational task force to foster greater cooperation in tackling the problem of trademark solicitation scams, bringing the Federal Trade Commission (FTC), US Postal Inspection Service and others into a more active role. Erik Pelton of Erik M Pelton & Associates, who has emerged as one of the …

Read moreCall for USPTO to “pound its fist more loudly” in efforts to tackle trademark solicitation scams

“What I saw in China 8 years ago, I am now seeing in Brazil”: strategic insights from New Balance’s brand protection lead

World Trademark Review speaks to Daniel McKinnon, New Balance’s head of global brand protection, about his approach to trademark enforcement. The WTR 300-featured attorney criticised the “paltry” damages awarded in China and explained his strategy for mitigating the problems posed by “parasite brands” in the country. He also highlighted an emerging problem with Latin American …

Read more“What I saw in China 8 years ago, I am now seeing in Brazil”: strategic insights from New Balance’s brand protection lead

“We try to pick our battles carefully”: exclusive interview with AIG’s Shama Elliott

To continue our series of articles providing insights into the work of leading WTR 300-ranked corporate trademark professionals, World Trademark Review spoke to Shama Elliott, IP manager at American International Group (AIG). In an in-depth conversation, she explained the value non-lawyers can add to trademark departments, sheds light on some of the key challenges facing …

Read more“We try to pick our battles carefully”: exclusive interview with AIG’s Shama Elliott

Inadequacy of Intellectual Property Law

We are all affected by intellectual property, online security, and internet law. Here, I present you with my talk on the subject. Hello and thank you for joining me for this talk which is titled The law relating to the Internet is inadequate. It will primarily focus on UK law, but there will be references to other …

Read moreInadequacy of Intellectual Property Law

Authorities should distinguish between ads and trademarks: exclusive interview with PepsiCo’s Sergio Barragan

Continuing our weekly series of deep-dives into the work of leading WTR 300-featured corporate trademark counsel, World Trademark Review this week caught up with Sergio Barragan of food, snack and beverage giant PepsiCo. In a wide-ranging discussion, we discover his approach to managing the company’s extensive Latin American brand rights portfolio.

Registered trademark protection helps US companies to innovate and grow, new study reveals

​​​​​​​More evidence of the economic benefits of trademark ownership has emerged, with new research from the US Patent and Trademark Office revealing that registered trademark protection helps companies to grow, employ more people and innovate. Along with a slew of similar research findings to surface in recent months, the study reinforces efforts to communicate the …

Read moreRegistered trademark protection helps US companies to innovate and grow, new study reveals